WHY ARE SOME ARTIST MORE SORT AFTER THAN OTHER

WHY ARE SOME ARTIST MORE SORT AFTER THAN OTHER
These are personal opinions of the writer. It does not represent anyone or group.

When you talk of artist categorization we mean what endorsers and big companies put into consideration before putting you as a headliner in there concerts and shows. I’m talking about companies like Nigerian breweries, MTN, GLO etc.

In the Nigerian entertainment industry, we have the class A, (dbanj, psquare, 2face, Olu maintain, 9ice and MI) class B, (Timaya, Banky w, eLDee, terry g, Wande coal, Kel, Bracket, Neato c, Face, Kelly handsome,) and Class C. (Earthquake, debee collabo, jahbless, jaywon) and Class D. Wanna b’s.demo pushers, one time air plays.

How does it work?
Class A. This is what we call the premium artist. These are the hot and current artist at each particular time. Now! There is something amazing about this category. It can only take about 5 artists at a time. 2 years ago it used to house dbanj, weird mc, psqaure, face and 2face. Now we currently have the top drawers as Dbanj, MI, Bracket (thanks to yori yori), psqaure. Last year had dbanj, psqaure, 2face, olu maintain and 9ice (thanks to gongo aso). The fascinating thing is that only dbanj and square have been in it for 3 years in a row and if you want to know why buy the last CD’s. I can’t say much about Psqaure latest EFFORT (danger). So ladies and gentlemen its not luck its pure talent or more like your last effort. Wande coal actually smelt this category some months back, but that is when personality comes in. Talent can get you to the top. But other traits and stunts actually keep you at the top.Kim kardasian is the new paris Hilton. Ha ha ha. How about that.

Class B. These are artist that have tasted class a before or as good as getting there. Now this is the toughest group to break out from. Many of the top guys have fallen here one time or another. Olu maintain is currently here, 9ice will be here by December except he drops a major shaker, Banky w has been residing here and he is getting tired of leaving here, he want to move to class A, 2face has been here too. Neato c is here also. Due to the fact that the premium category can only house about 5 artists at a time. The other 10 to 20 artist in this group are really the engine of our industry. Sometimes the artist in this group make more cheddar than some class A act, that will now depend one there personality and swagga. E.g. Bank w. very marketable and likable by the corporate world. (don’t know why?)If these guys can just do an original hit, he will dust Dbanj. Darey art alade is long over due to be in category A. but he has never been let in talk less of residing there.

Class C. These are artist that are equally good but have not been able to get the big break. Although it’s possible to leap from here to class a. 9ice jump from this class to class A thanks to Gongo aso. Even Timaya was once here. We have cats like zdone popparella, segun agbede, hman, eddy remedy, dr fresh, Dagrin. This guys get some shows but really they don’t get asked for its there team that squeeze in there names on artist performing. Many of them are really talented but I guess there time to shine is going to come or may never.

To be continued next week.